Your electric bill isn’t a market price. It’s a tax set by people who have never competed for your business and never will.

That’s not hyperbole. That’s the structure of the American electricity market — and it’s been picking your pocket for 25 years.


The Government-Protected Monopoly

Utility companies are granted exclusive service territories by state governments. In exchange, they agree to regulated rates set by state public utility commissions. The deal sounds fair. It isn’t.

Here’s what actually happens: utilities file for rate increases with their state PUC. The PUC approves most of them — because the utility employs an army of lawyers and the average ratepayer doesn’t know the hearing exists. The utility is guaranteed a rate of return on its capital investments of roughly 9–11%, set by state regulators. That’s not competition. That’s a government-enforced profit guarantee.

Zero competitive pressure. Zero accountability to you. Guaranteed profits regardless of performance.

According to the U.S. Energy Information Administration, average retail electricity prices in the U.S. have risen from approximately $0.092/kWh in 2000 to $0.163/kWh in 2023. That’s a 77% increase in 23 years.


The 25-Year Math

The monopoly charges you $150/month today. At the EIA’s documented average annual rate escalation of approximately 3.5%, here’s what happens:

YearMonthly BillAnnual Cost
Today$150$1,800
Year 5$178$2,136
Year 10$211$2,532
Year 15$250$3,000
Year 20$296$3,552
Year 25$351$4,212

25-year total: approximately $75,000 — paid to a company you never chose, for a service you can’t get anywhere else.

That’s not an energy bill. That’s a mortgage payment to a monopoly, and you’re not building any equity.

Assumptions: $150/month base bill, 3.5% annual escalation. EIA historical rate data supports this escalation range. Individual results vary by utility and state.


Net Metering: The Game They’re Changing on You

When solar homeowners generate excess electricity, they send it back to the grid. Net metering policies traditionally credited them at the full retail rate — meaning a kilowatt-hour sent back was worth what they’d pay for one.

Utilities hate this. They’ve spent millions lobbying state legislatures to reduce net metering compensation — and they’re winning.

California gutted its NEM program in 2023. Other states are following. The utilities argue it’s unfair to non-solar customers. The real issue: solar customers are escaping the monopoly’s meter, and the monopoly doesn’t like it.

The window for full net metering credit is closing in many states. The homeowners who go solar now lock in better treatment than those who wait.

Check current net metering policies for your state at DSIRE (dsireusa.org) — the definitive database of state energy policies.


The Regulated Return Scam

Here’s the detail utilities never publicize: their profits are regulated, but the mechanism guarantees them no matter what.

A utility’s allowed rate of return is set by their state PUC — typically 9–11% on their “rate base” (the assets they own). The more capital they deploy — new power plants, new grid infrastructure — the larger their rate base and the more profit they’re allowed to earn.

This creates a perverse incentive: utilities profit from building things, not from efficiency. Every new substation, every gold-plated grid upgrade, every unnecessary capital project grows their rate base and their guaranteed profits — and gets passed directly to you through rate increases.

You pay for their inefficiency. You have no choice.


What This Means for Solar

A solar system eliminates or dramatically reduces your exposure to utility rate increases for 25–30 years. You’re not betting on electricity prices going down. You’re locking in your energy cost now and removing the monopoly from the equation.

The math for a typical homeowner:

  • System cost: ~$20,000–$30,000 (varies by system size and region)
  • After 30% ITC: ~$14,000–$21,000
  • 25-year electricity savings at 3.5% escalation: $75,000–$120,000+

The monopoly’s model depends on you not running those numbers.

Run them. Then decide.


DATA SOURCED FROM: U.S. Energy Information Administration (EIA) — Electric Power Annual, average retail electricity prices; DSIRE (dsireusa.org) — State net metering policy database; State public utility commission filings — Rate of return data